Telecom operators have turned their focus to improving customer service and service management, and the effort to enhance the user experience has become one of the fields requiring most investment.
Apparel and Fashion
In the highly competitive world of retail, finding ways to continuously measure, learn and improve are key. Nowadays, retailers lack of objective measurements of what customers are doing in the store and the actual return on their marketing investment.
Retail businesses need to be putting greater investment into customer intelligence solutions, which are capable of combining multiple shopper metrics into a single analysis, delivered in real-time to key decision makers.
The hospitality sector is already talking about its next generation which mainly focuses on increasing customer’s loyalty and improving customer experience by learning more about their needs and behavior.