Digital Enterprise Show (DES), an international meeting that showcases new products and solutions for helping enterprises and SMEs in the digital transformation process, will return to Madrid from 23 to 25 May.
The event, held at IFEMA – Feria de Madrid, will focus on the concept of ‘Digital Maturity’. DES 2017 visitors will be able to discover ways to help identify a company’s state of digitalization and find out how organizations can adapt their business model to the digital economy.
Along these lines, Pedro Lindsey, Sales Director at Beabloo Spain, will speak about digitalization in the retail and FMCG industries on 25 May at 3.30 p.m. in room 3 of the exhibition venue.
DES 2017 will bring together 450 international speakers in 12 different forums, which will discuss the challenges to overcome and best practices when applying digital transformation strategies. This year’s edition is expected to receive representatives from multiple industries, including retail, banking, insurance, automobile, and tourism & hospitality.
Over the three-day event, participating companies can discover solutions based on a range of technologies such as big data, artificial intelligence, super-computing, digital marketing and the Internet of Things, among others, in order to improve the customer experience, optimize daily processes and operations, and develop new business models.